Case Study

Financial Brand

A well-known national bank turned to Chatmeter to elevate the brand's online reputation, Google rankings, listings, and overall omnichannel customer experience. With Chatmeter's partnership, they refreshed their outdated review and reputation strategy, increased online visibility, and improved CX across hundreds of branch locations.

The Challenge

Trust is everything in finance. Creating that trust starts online with accurate multi-location data and quick review responses. The bank understood customers expected fast, accurate online information backed by intelligent mobile technology and personalized experiences. They wanted to uplevel their online presence by:

  • Improving accuracy across all branch listings to build trust among consumers and search engines
  • Generating and tracking customer reviews to analyze trends and customer service deficiencies, allowing each branch to improve overall CX
  • Implementing an easy-to-use and engaging marketing strategy that differentiated itself from competitors and improved online visibility

The Solution

The bank went looking for a high-quality and effective local SEO solution that would allow them to improve their branch listing accuracy and increase online visibility. They settled on Chatmeter because the all-in-one platform made it easy to manage listings and identify, escalate, and respond to every review allowing them to act on customer feedback and improve the overall customer experience.

The Results

After six months with Chatmeter, the bank saw a significant boost in its online visibility, listings accuracy, and search ranking metrics:

  • Response rate improved by 800%
  • Total # of reviews increased by 53%
  • Page-1 rankings increased by 304%
  • 99+% listing coverage and accuracy
  • Google rating increased from 3.0 – 4.0


“We are extremely satisfied with Chatmeter. We can now respond to more reviews at all of our branches around the country, and keep our listings 100% accurate through the easy-to-use platform. Everyone here loves it!”

– Sr. Marketing Manager from the National Bank

Download the full PDF to see how we helped a national bank:

  • Boost local search rankings
  • Increase overall review quantity and quality
  • Improve review response rates across all branches
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