LinkedIn for Multi-Location Brands

With up to 690 million members, it’s clear that LinkedIn has experienced an impressive amount of growth over the years. When multi-location brands think about their social media strategy, LinkedIn usually isn’t top of mind for most businesses. However, a LinkedIn social media strategy can help your brand target the right audience, establish your business as an industry leader, and drive customers.

2020-11-05T13:03:05-08:00October 6th, 2020|Social Media|0 Comments

Social Media for Franchises

Franchise owners looking to improve marketing ROI need to enhance their social media marketing strategy. Social media can be leveraged to tell each franchise’s unique story while boosting customer acquisition and retention. In addition, franchisees can further penetrate their local market by targeting local customers with localized social media accounts. When implemented correctly, franchisees can look forward to measurable results such as lead generation, brand education, and sales.

2020-11-05T16:57:50-08:00September 22nd, 2020|Social Media|0 Comments

5 Tips to Elevate Your Visual Content Strategy

With more than 300 million images uploaded daily, it’s clear that the world we live in today is predominantly visual. The benefits of visual content are endless: it can be used to tell a story, drive engagement, break down complex content, and more. Brands who adopt a visual content strategy are able to build customer engagement and attract a broader audience. Follow along to read more for best practices to elevate your visual content for your social media management strategy in 2020.

2020-08-17T11:30:00-07:00August 11th, 2020|Social Media|0 Comments

How to Adapt Your Social Media Strategy During COVID-19

The continuously evolving situation surrounding COVID-19 has made it difficult for brands to communicate in the right way with consumers on social media. Having a social media strategy tailored to COVID-19 can make an impactful difference in connecting with your customers during this time, since many consumers are turning to social media as their first stop for information.

2020-07-14T17:48:52-07:00July 7th, 2020|Social Media|0 Comments

5 Ways to Win Over Customers with Localized Content

Customers want to connect with businesses that not only offer high-quality products and services but more importantly can present themselves as a convenient option. As we continue to live in an increasingly hyper-local world, brands need to create a strong local content strategy if they want to take their brand’s exposure to the next level. It should be every brand’s goal to connect with local consumers who are in each region of their store-front location.

2020-03-16T08:19:43-07:00March 16th, 2020|Social Media|0 Comments

Google Q&A Best Practices

Consumers are asking questions, is your business answering? 2 years ago, Google My Business (GMB) launched a public-facing Questions and Answers feature to the GMB Profiles and since then consumers have asked and answered millions of questions. Don’t let uninformed consumers take control of your brand’s reputation, here are our best practices for managing Google Q&A.

2019-07-24T09:30:35-07:00July 24th, 2019|Social Media|0 Comments

5 Reasons Brands Need to Rethink Their Social Media Strategy for 2020

Since the creation of Facebook in 2004, social media has grown to over 3.25 billion users across the globe. However, in the United States, this past year marks the first year since the creation of social media that we’ve seen stagnant growth in user adoption. For brands that rely on social media marketing to reach their customers, now may be a good time to take a step back and reassess your approach to social media.

2019-06-12T10:00:09-07:00June 11th, 2019|Social Media|0 Comments
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