Responding to reviews is one of the most important things a brand can do to improve its reputation and local SEO rankings. But responding to reviews doesn’t have to take hours. Creating templates can help streamline your review responding process by helping you respond to more reviews in less time. To get you started, here are 10 review response templates you can use right now.
To demonstrate the importance of a consistent brand voice in your review responses here’s a look at how the cast of Parks and Recreation would respond to their reviews without the help of Chatmeter.
If there’s one thing we know here at Chatmeter, it’s the power reviews have on consumers and businesses. Responding to reviews isn’t anything new but much of the data surrounding the importance of reviews is outdated. Here’s a look at the most recent online review stats supporting the need for review management.
Let’s face it, if you’re a multi-location brand, responding to reviews can be extremely time consuming. You may be receiving 100’s of reviews a day, if you take a day off it can be hard to catch up. In the spirit of Labor Day and all the hard work you do responding to reviews year-round, we’re giving you our best time-saving tips for managing reviews through the holidays.
Today, there are over 750,000 franchises in the US. The franchise model is one of the most successful business models with historically higher success rates over any independent small business. Much of that success has to do with brand consistency. Here are 6 tools to help promote brand consistent reputation management for franchises.
Since the introduction of online local business reviews in 1999, the impact reviews have had on businesses and consumers alike has grown over time. Today, 20 years later, reviews are the most powerful marketing tool a brand has. Let’s take a look at how reviews have changed throughout the years and why online reviews are so important to a brand’s longevity.
For businesses that sell products, a few bad reviews might not keep customers from visiting that business, but for service-based businesses reviews are everything. Service businesses rely on the power of reviews to generate new customers. Here's why reputation management is a must for service businesses.
One of the biggest reputation killers (or boosters) is fake reviews. As a company dedicated to fighting inauthentic reviews, review gating, and brands that aren’t CRFA compliant, we are always working to keep our clients safe from the damaging effects of fake reviews. Google, Amazon, and Yelp are all big players in consumer reviews but unfortunately, they are not able to catch every fake review. That’s why we always encourage businesses and consumers to stay vigilant in spotting fake reviews.
Recently, we had one of our customers reach out to us asking about the Consumer Review Fairness Act (CRFA) and what they need to do to be compliant. We realized brands may not know about these guidelines, what they mean, and what the brand has to do to be compliant. The CRFA took effect almost two years ago, so we thought it would be a great time to refresh everyone on how this impacts your business.
93% of consumers read customer reviews before making a decision about a local business. When it only takes 1-3 reviews for 40% of potential customers to form an online decision about a brand, it’s more important than ever that your reviews reflect your business positively and accurately. So what can a business do to make sure their local business listings are free from fake negative reviews?