As we roll into the last month of the year, we have some new insight into Google’s local ranking factors. In a yearly survey by Darren Shaw of Whitespark, he rounded up the 8 most important local ranking factors and broke it down by importance....
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Each year, around Thanksgiving and Giving Tuesday, there is a huge spike (+300%) in search queries for keywords around making donations. This trend is consistent every year, showing there is a large number of people looking to make donations during the season of giving. More...
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One of the biggest differences between Search Engine Optimization (SEO) and Voice Engine Optimization (VEO) can be found in the types of keywords used. A strong keyword strategy is essential for any brand that wants to be found online. As we shift towards a voice-first...
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Whether you’re just getting started or you’re looking for a refresher, this dictionary is the ultimate source for every need-to-know term related to local SEO. Here are the definitions to every industry-specific term you may have come across in our past blogs. ...
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In today’s competitive market, the success of your local business relies heavily on the success of your local SEO strategy. Knowing the trends and data surrounding local search can help you to make better-informed decisions regarding your local search optimization strategy. Here are the 2018...
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With the launch of our Local Brand Visibility (LBV) score last month, we’ve had many customers ask, “how can I improve my score?” Instead of keeping the ingredients to our secret sauce, for customers-only, we thought we’d put together a guide to help everyone looking...
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“Without continual growth and progress, such words as improvement, achievement, and success have no meaning.” – Benjamin Franklin
The local search landscape is constantly evolving with the release of new features and changes in consumer behavior. Even Google regularly changes their search algorithm based on new ranking factors over time. In order to survive, businesses need to adapt to these changes and continue to provide accurate and relevant benchmarking in order to evaluate their Local SEO success.
Did you know that 50% of customers who do a local search on their mobile phone visit a store within 24 hours? Optimizing for these types of searches, “local SEO”, ensures that your store is the one they are visiting.
Since success in the local search results comes down to how your locations perform in their hyperlocal markets, it is important to have a solid local SEO strategy in place. However, if you’re marketing for big brands with hundreds or thousands of locations, it can be challenging to develop a strategy that ensures each one of your locations is being fully optimized.
From their first interactions online to making a purchase in-store to the reviews they post after the sale, today’s customers expect a brand to provide superb service at every touchpoint, but currently, 87% of consumers still think brands need to do a better job at...
View MoreCustomers aren’t looking to buy happiness when purchasing software. Customers are looking for solutions that deliver results. That’s why at Chatmeter, from the very first conversation during Onboarding we’re focused on establishing what “success” looks like for each individual customer and building out a mutual plan to...
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