Developing a Voice Engine Optimization Strategy

Posted By Alex Ross

 

“Hey Google, what is Voice Engine Optimization?”

 

Is your business prepared for the voice search revolution? In 2017, nearly 25 million smart speakers, such as Google Home or Alexa, were sold. Whether it’s a speaker or a smartphone, voice search usage is increasing rapidly. ComScore has predicted that 50% of all searches will be conducted via voice by 2020. Luckily for you, this means there’s still time to get ahead of the curve when it comes to Voice Engine Optimization (VEO).

How Businesses Can Leverage Local Search Data to Improve Marketing Strategies

Posted By Tagg Hurtubise

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Geo-Targeted Mobile Ad Revenues are expected to reach $18.2 Billion by 2019 which is up significantly from just $6.8 billion in 2015. Locational data is now an essential tool for businesses to convert shoppers from searching online to making purchases in store. It allows them to target local customers who are ready to buy, better understand the customer experience and stay competitive on their home turf.

The Rise of Social Local Search | Updates on Snapchat, Instagram & Facebook

Posted By Brandon Martinez

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The online landscape is changing as record shares of Americans (77%) now own smartphones, giving them on-demand access to the world wide web wherever and whenever they need. However, more than just web enabled, smartphones are home to some of the most widely downloaded social networking, local search and review platform applications like Facebook, Google Maps and Yelp, which have turned phones into more of a mobile supercomputer than a device for calling and texting.

Adapting your Local SEO Strategy for Customer’s New Search Habits

Posted By Brandon Martinez

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Over 80% of people now search the web to find local information, that’s up 30% from just about 5 years ago. The concept of local search and the frequency by which customers use it to find and discover local businesses has exploded over the recent years, but customers are just begining to learn how effective it really is.