Whether it’s on Google Maps, Facebook Places or Yelp, over 40% of consumers use the internet to find local businesses every week. Local search has become a prominent aspect of customers' lives. No matter what they are looking for, when they need a business with a physical location, their search and discovery process lives online.
One of the top ways in which a consumer decides if they want to purchase from a brand is through reviews. In fact, 84% of shoppers read online reviews to help form an opinion about a business. How you choose to respond reflects greatly on your business and can either create a repeat customer or turn a potential customer away. Here are five ways your business can optimize your review responding strategy to generate more traffic, build your online presence, and increase revenue.
Within the last few years, voice assistant usage has climbed rapidly among consumers. The outbreak of COVID-19 created an even larger demand for answers, shining a light on how quickly voice assistants are becoming integrated into everyday consumer life. Brands need to be prepared to meet these new consumer behaviors with a strong Voice Search Optimization strategy in 2020.
Chatmeter’s Social Suite went through a recent upgrade! In addition [...]
Google’s latest Google My Business (GMB) update comes as a win for businesses using local listing management tools to keep their business hours up-to-date. A couple of weeks ago, Google started displaying notices on GMB profiles notifying searchers of the last time the business hours were updated. Now it looks like these notifications are here to stay.
We know COVID-19 has impacted millions of businesses across the country. It’s been a stressful time for brands to protect their health and brand reputation. We’ve made it easier for your brand to respond to coronavirus related reviews with these 10 templates.
Nowadays, listing your business in just one or two places doesn’t cut it. “Near me” searches have increased more than 500% in the past few years. The more top quality directories your business is listed on, the more backlinks and exposure you’ll receive. Below is a list of business directory listings to maximize your online visibility, and improve your local rankings.
When it comes to SEO, both organic and local SEO are equally important for any business looking to drive more in-store traffic. Both organic and local SEO play their parts in getting your brand visible online so let’s take a look at how exactly they do this.