Chatmeter Blog

How to Navigate The Local Search Ecosystem and Defend Against Dirty Data

Posted By Brandon Martinez

 

Mobile “where to buy” searches have grown 85% since 2015, 1 in 2 smartphone owners used local search to decide where to eat in the last 4 weeks, and according to Google, every month, people visit 1.5 billion locations related to what they searched for on Google. The local search industry is booming, however, as it continues to grow so too does its complexity.

The Enterprise Local SEO Toolkit

Posted By Rachel Larsen

 

Did you know that 50% of customers who do a local search on their mobile phone visit a store within 24 hours? Optimizing for these types of searches, “local SEO”, ensures that your store is the one they are visiting.

Since success in the local search results comes down to how your locations perform in their hyperlocal markets, it is important to have a solid local SEO strategy in place. However, if you’re marketing for big brands with hundreds or thousands of locations, it can be challenging to develop a strategy that ensures each one of your locations is being fully optimized.

Chatmeter Joins the Top Ranks of Companies with a “World Class” NPS

Posted By Rachel Larsen

  Customers aren’t looking to buy happiness when purchasing software. Customers are looking for solutions that deliver results. That’s why at Chatmeter, from the very first conversation during Onboarding we’re focused on establishing what “success” looks like for each individual customer and building out a mutual plan to...

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Waze Local: The First Look at Google Maps Advertising?

Posted By Rachel Larsen

 

Currently, over 41% of internet users worldwide use Google Maps services, rounding out to well over 1 billion monthly users. With so much search traffic and activity, it’s a shock that Google has yet to monetize this core search property. To this date, Google Maps has remained largely unencumbered by search advertisements.

Was the acquisition of Waze their key to unlocking and building out what could be one of the most successful and profitable search monetizations strategies in the history of Google?