Chatmeter Blog

How Marketers Must Prepare for the Voice-Connected Consumer

Posted by Collin Holmes on Feb, 2018
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Topics: Local Search

How Businesses Can Leverage Local Search Data to Improve Marketing Strategies

Posted by Tagg Hurtubise on Feb, 2018

Geo-Targeted Mobile Ad Revenues are expected to reach $18.2 Billion by 2019 which is up significantly from just $6.8 billion in 2015. Locational data is now an essential tool for businesses to convert shoppers from searching online to making purchases in store. It allows them to target local customers who are ready to buy, better understand the customer experience and stay competitive on their home turf.

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Topics: Local Search, Marketing

Optimizing Location Data: What It Is, Where It’s Going and Why It’s So Important

Posted by Collin Holmes on Jan, 2018

Opinion: Local search is a weapon marketers can use to increase store revenues and boost local brand perception

LocationDataPinsCity-840x460.jpg
Locational data has made headway as the new biggest trend because it provides marketers with clarity

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Topics: Local Search

Chatmeter Announced as Finalist for 2 Local Visionary Awards

Posted by Rachel Larsen on Dec, 2017
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Topics: Local Search

The Rise of Social Local Search | Updates on Snapchat, Instagram & Facebook

Posted by Brandon Martinez on Dec, 2017

The online landscape is changing as record shares of Americans (77%) now own smartphones, giving them on-demand access to the world wide web wherever and whenever they need. However, more than just web enabled, smartphones are home to some of the most widely downloaded social networking, local search and review platform applications like Facebook, Google Maps and Yelp, which have turned phones into more of a mobile supercomputer than a device for calling and texting.

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Topics: Local Search, Social Media

The Launch of Facebook Local Search is Here!

Posted by Brandon Martinez on Nov, 2017

Facebook, with over 2 billion active users on their social networking platform, has achieved unparalleled success in terms of connecting people and “bringing the world closer together”.

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Topics: Local Search, Social Media

Adapting your Local SEO Strategy for Customer’s New Search Habits

Posted by Brandon Martinez on Sep, 2017

Over 80% of people now search the web to find local information, that's up 30% from just about 5 years ago. The concept of local search and the frequency by which customers use it to find and discover local businesses has exploded over the recent years, but customers are just begining to learn how effective it really is. 

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Topics: Google, Local Search

5 Ways Facebook is Moving to Compete in the Local Search Industry

Posted by Collin Holmes on Aug, 2017

SAN DIEGO, CA - August 11, 2017 - As seen on MarTech Series

Facebook is the powerhouse in the social media industry. For years, they have been the top social media site in the world and just the other week they became the first social site to reach over 2 billion users! However, the social media giant isn’t stopping there. Now, they are setting their sights on the local search industry as well.

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Topics: Local Search, Social Media

Are You Still on Page One? Google’s New Automatic Local Search Filters are Shaking Things Up

Posted by Brandon Martinez on Jul, 2017

Google continues to enhance users’ experience by becoming more intuitive with its local search results

Earlier this year, Google began releasing FILTERS which gave users the ability to sort local search results by things like “price”, “star rating” and “operating hours”. Now, Google has taken it one step further by understanding user intent and automatically applying those filters on its own. It has taken even more control of the search results to bring you the most relevant options.

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Topics: Google, Local Search

Google Posts ARE BACK and Impacting Local Search Results

Posted by Brandon Martinez on Jun, 2017

You may remember the controversy that erupted when Google decided to walk away from Google+ for businesses. Google+ Business Listings connected company profiles not just to the Google Maps and search results, but more importantly, to their customers. But that is about to change, again...

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Topics: Google, Local Search

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