Chatmeter Blog

4 Tips to Optimize Local Listings and Drive In-Store Traffic

Posted by Brandon Martinez on Nov, 2017

58% of people say they use their smartphone DAILY to find and search for local businesses, while another 71% say they use local search to find and confirm the location of a business before they visit it for the first time. With customers so often relying on local search and business listings to get them where they need to go, it’s critical that your information is accurate and consistent across the web.

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Topics: Local Business Listings

Closing a Store? Don't Forget Your Local Listings

Posted by admin on Nov, 2017

A record amount of brick and mortar stores are predicted to close in 2017. Retailers across the United States have announced plans to shutter more than 6,700 stores this year. That would top the previous all-time high of 6,163 store closings that occurred in 2008.   

There are a lot of I’s to be dotted and T’s to be crossed in the event of a store closure and sometimes things can get overlooked. But while you move on to more profitable endeavours, there is one item that needs to be crossed off your to-do list. You must address the store closing on your local listings; should you forget, what was once a store closure will now continue to loom over your brand like a black cloud.

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Topics: Local Business Listings

How to Name Your Google Listings for Local SEO

Posted by Brandon Martinez on Apr, 2017

Google’s local search is your first step towards increases store traffic

When it comes to optimizing for Google local search, what is more important than accurate business listing information? Nothing! Google My Business signals such as listing name, category, and listing description account for nearly 20% of how Google ranks businesses in the local search results.

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Topics: Google, Local SEO, Local Business Listings

Google My Business Updates & Their Impact On Local SEO

Posted by Rachel Larsen on Aug, 2016

No doubt 2016 has been a year for the books and we’re only half way through! Google has implemented huge changes recently that are affecting a storefront’s organic and local search results in a number of ways. Here are the changes Google has implemented, how they will affect your local business, and what to expect in the future. 

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Topics: Google, Local Business Listings

Google is Shifting Away from Google+ Pages. Your Local Listings and Online Customer Reviews Will Be Affected.

Posted by admin on Jan, 2016

For months, Google has been making an effort to phase out the association between Google+ and Google Maps. Google+ pages don’t even appear in most search results anymore and listings are automatically pointed to Google Maps.

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Topics: Google, Local Business Listings, Review Management

Easily Update Summer Hours with Local Listings Management

Posted by admin on Jul, 2015

The weather is hotter, tourists are a-bustling and many people are indulging in summer time treats (at least for us here in San Diego!) Are you a business that caters your hours to the season changes? 4 out of 5 customers are searching for business information online, so it is crucial to keep your online hour information in synch to avoid missing out on potential customers.

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Topics: Local Business Listings

Warning! Google is Taking Away Control of Your Listings!

Posted by admin on Jun, 2015

Have you recently logged in to Chatmeter to check your Google My Business (GMB) claimed status for all your stores? If you answered “No” then you should drop everything you’re doing (yes, including your trendy new iWatch) and log in to your platform NOOOOOW. Google will be un-verifying pages that haven't had recent owner activity.

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Topics: Google, Local Business Listings

New Location Acquisition without Damaging Your Local SEO

Posted by admin on Jun, 2015

Ever buy a new business and wonder what to do with the old Google location pages?  A commonly overlooked task when acquiring new locations is preserving your digital presence, aka creating a smooth transition for your local SEO. The following tips will help during this process:

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Topics: Local SEO, Local Business Listings

Local Listings Management: A Guide To Call Tracking for Local SEO

Posted by admin on Apr, 2015

We often come across companies that want to use call tracking numbers. While we understand the importance of being able to track where your leads are coming from, this could cause problems with consistency, especially if you are using different numbers for different sites across the web. When it comes to Local Listings Management, consistency is extremely important because it makes up almost 50% of ranking algorithms.

We realize the important of call tracking, so this is the proper way to implement it without adversely effecting your Local SEO.

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Topics: Local SEO, Local Business Listings

How Do Reviews and Listings Management Affect Local SEO?

Posted by admin on Feb, 2015

Do you ever wonder how search engines think? How Google decides where to rank your store/location on Google Maps? It’s a kind of “artificial intelligence” that attempts to mimic the way humans think! Search engines are designed to give the best results to the user among a dynamic digital world where things are changing at lightning speed.   It is rumored that there are over 3,000 signals that go into a local ranking algorithm (i.e. Google Maps). Nobody knows the real story, but we know that listing accuracy and reviews each play a key role.

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Topics: Local SEO, Local Business Listings, Review Management

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