As of February, Google rolled out an entirely new layout in which they removed the ads on the right side of the webpage and added a fourth paid ad on top of organic search results. Businesses paying for ads are rejoicing while organic SEO results are less than pleased with the change.
American Blue Ribbon Holdings, the eighth largest full service restaurant holding company in the United States, has always placed an emphasis on guest feedback. ABRH has created a process to monitor and respond to customer feedback by utilizing Chatmeter’s Services to monitor their restaurants' reputation and online listings. Online reviews are now considered one of the fastest-growing social marketing tools, which can be leveraged to improve existing marketing efforts while boosting on-site conversion, traffic and engagement.
Topics: Google, Blog, chatmeter, Internet Marketing, Local Search, Local SEO, Local Business Listings, local business listings, Local Search Rankings, Mobile, Monitoring Online Reviews, Online Marketing, press release, Reputation Management, Reputation Monitoring, Review Management, Reviews, social media monitoring
Ask any Millennial; they will tell you the only way to find out more about a company (or anything for that matter) is by searching online. They probably don’t know Yellow Pages is named after the color of the book or that a Penny Saver isn’t just about saving a copper Abraham.
Topics: Blog, business listing, chatmeter, Internet Marketing, Local Search, Local SEO, Local Business Listings, Local Search, Local Search Rankings, Monitoring Online Reviews, Online Marketing, Reputation Management, Reputation Monitoring, Review Management, Reviews
Ever buy a new business and wonder what to do with the old Google location pages? A commonly overlooked task when acquiring new locations is preserving your digital presence, aka creating a smooth transition for your local SEO. The following tips will help during this process:
Do you ever wonder how search engines think? How Google decides where to rank your store/location on Google Maps? It’s a kind of “artificial intelligence” that attempts to mimic the way humans think! Search engines are designed to give the best results to the user among a dynamic digital world where things are changing at lightning speed. It is rumored that there are over 3,000 signals that go into a local ranking algorithm (i.e. Google Maps). Nobody knows the real story, but we know that listing accuracy and reviews each play a key role.
Topics: Google, Blog, business listing, chatmeter, Google Places, Local SEO, Local business listing, Local Business Listings, local search ranking, Local Search Rankings, Local SEO, Online Reviews, Reviews
With the increasing impact of Local SEO - local reputation management has shifted from a national to local emphasis. Searchers are relying on online review and social media sites such as Yelp, Foursquare, Twitter, etc. to gather information about a company instead of going directly to their website.
The way in which potential customers find businesses has evolved dramatically with advances in technology over the last few decades. Search engines have replaced standard word of mouth, forcing companies to re-evaluate their marketing strategies. If you’re a local business owner looking to rank high on SERPs, you first need to know the difference between organic and local SEO.
Topics: Google, Blog, chatmeter, Google SERP, Internet Marketing, Local Search, Local SEO, Local business listing, Local Business Listings, Local Search, local search marketing, Local Search Rankings, Local SEO, Online Marketing, Small Business Marketing
A few months ago, we wrote about how Yelp is cracking down on paid reviews (check it out here) and that they were increasing their filtering service to try to deter companies from producing fake reviews. Now, along with the help of Yelp CEO Jeremy Stoppelman, chatmeter would like to give some tips and advice on responding correctly to reviews. Responding to reviews can be an extremely helpful tactic if done correctly; but if done incorrectly, you may just be adding fuel to the fire. These tips should be directly incorporated into your review management strategy and referred to whenever you respond.
Topics: Google, Blog, Brand Monitoring, chatmeter, Internet Marketing, Local Business Listings, Local Search Rankings, Online Marketing, online reputation, Online Reputation Management, Online Review Management, Online Reviews, Reputation Management, Reputation Monitoring, Review Management, Reviews, Social Media, Uncategorized, Yelp
It’s not the sexiest name, but it could be the sexiest thing to hit search for a while. Somebody needed to shake things up, but we’re not totally convinced this is it. Last month, Facebook launched its limited, beta version of its own social media search program, Graph Search. According to Facebook, “Graph Search helps you find people, places and things—and explore Facebook in a whole new way.” This new search option will differ on an individual level because the results are dependent on your friends and followers. Facebook will pull results based on what restaurants your friends like, what music they listen to, or who they are connected with. To search for things, users just have to type their search into the blue bar at the top of the page and as you type, suggestions appear below.
January 1st is an amazing time of the year. For (at least) one day, everyone is vowing to be a better person. What’s in greater desperate need of getting fit, your waistline or your online presence and reputation? If the latter, then we put together this great overview of items for your 2013 strategy.
Topics: Blog, Brand Monitoring, chatmeter, Local Search, Local SEO, Local Search, Local Search Rankings, Local SEO, Online Reviews, Reputation Management, Review Management, Social Media, social media monitoring